We recommend targeting this program at approximately 10,000-15,000 selected residential and small commercial customers in PG&E's service territory. Targeted customers could be any or all of the following:
_ Residential customers with higher than average monthly consumption for their customer class (the exact specified amount is to be determined by PG&E)
_ Residential customers known to have swimming pools
_ Homes and small businesses on the San Francisco peninsula or in Silicon Valley
_ Rural residences and small businesses
The site developed should be located on the web, hosted by an independent web site developer, and contain the following information, at a minimum:
_ Up-to-date information about the structure of the California electricity market and how it affects small customers
_ Information about how electricity is priced
_ Rate tariff options for residential customers, explained in simple terms (not simply copies of tariff schedules)
_ Customer online access to their own historical energy bill information
_ Representative energy usage and cost information for common appliances, including refrigerators, ovens, dishwashers, clothes washers, dryers, televisions, and computers
_ Links to manufacturers or retailers of high-efficiency appliances, tailored to the appliance or equipment needs of the individual
_ Information about low-cost efficiency options and how much energy and bill savings they could produce, tailored to customer's geographic area
_ Information about renewable self-generation options, costs, and benefits
_ Links to manufacturers or retailers of self-generation equipment.